Stakool/Anthus Life Corp. to Introduce New PackagingAPR 16, 2012 - 16:46 ET
Natural plus Energy Packaging Will Better Serve Retail and Consumer JACKSONVILLE, FL--(Marketwire - April 16, 2012) - Stakool, Inc. ( The new Natural plus Energy packaging will better serve the current and changing needs of retailers. As the Company expands from its niche and boutique retail origins, and gains footholds with national distributors and retailers, the packaging design will be better received by larger retailers and their consumers. The Company is also working on finalizing its Kosher certification, which is important for greater market penetration in the domestic market, and imperative for the export market. In addition, the display box will carry the Shannon Miller, 7-time Olympic medalist, endorsement. Peter Hellwig, President & CEO of Stakool and Anthus Life, states, "Going through this redesign process has been exciting. When we first started out, the need to depict that your product was gluten free or trans fat free or all natural, was not so important. Now, however, retailers are implementing gluten free and all natural planograms, and consumers are actively looking for products that are specifically gluten free, dairy free, all natural, and so on. It became imperative for us to highlight all of the true benefits of our product. We are sure that the new packaging will assist in increasing volume and attracting new retailers and consumers alike." Mr. Hellwig goes on to state, "Incorporating the Shannon Miller endorsement will be a key factor, for general visibility, as well as capitalizing on the fact that 2012 is an Olympic year." About Stakool, Inc.: For more information please visit www.anthuslife.com or www.naturalplusenergy.com Safe Harbor Statement: The above information contains information relating to the Company that is based on the beliefs of the Company and/or its management, as well as assumptions made by any information currently available to the Company or its management. When used in this document, the words "anticipate," "estimate," "expect," "intend," "plans," "projects," and similar expressions, as they relate to the Company or its management, are intended to identify forward-looking statements. Such statements reflect the current view of the Company regarding future events and are subject to certain risks, uncertainties and assumptions, including the risks and uncertainties noted. Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove to be incorrect, actual results may vary materially from those described herein as anticipated, believed, estimated, expected, intended or projected. In each instance, forward-looking information should be considered in light of the accompanying meaningful cautionary statements herein. Factors that could cause results to differ include, but are not limited to, successful performance of internal plans, the impact of competitive services and pricing and general economic risks and uncertainties. Contact: |